Advertising Information for Non-Profit Advertisers

How to place an advertisement

The fastest and easiest way to place an advertisement with us is via email at ads@tech.mit.edu. We need the following information from you:

The deadline for advertisement submission, including artwork, is at 5 p.m. 3 days before the publication date. Artwork should be submitted either in image or PDF format; all images should be at least 220dpi. Late advertisements will incur a 10% surcharge.

If you are unsure about any of these items, please email us.

Advertisement Price Calculator

Ad Size Width Height Special Placement? (+15%) Color? (+$315) Price

Example Sizes:

Sample Advertisement Sizes

Sizes are in columns wide by inches tall.

Please Note: The above price is for insertion in in one issue of The Tech.

The price is the best estimate we can provide automatically; it is not a guarantee. It may be different if you do not fall into this advertiser category, you submit the advertisement late (less than 3 days prior to publication), or for other reasons.

Advertisement Sizes

The Tech prints advertisements in 2 inch wide columns. Each page is 10 inches wide, so an advertisement may be anywhere from one to five columns wide. Additionally, pages are 16 inches tall; advertisements may be any number of inches tall.

Advertisements are billed based on the number of column-inches large they are. The rate for Non-Profit Advertisers is $10.00 per column-inch.

For example, an advertisement that is 3 columns (6 inches) wide by 8 inches tall (a quarter page) would be 24 column-inches and cost $240.00.

Common Advertisement Sizes

Size Width Height Column-inches Cost
1/8 page 4 Inches (2 col.) 5 Inches 10 $100.00
1/4 page vertical 6 Inches (3 col.) 8 Inches 24 $240.00
1/4 page horizontal 8 Inches (4 col.) 6 Inches 24 $240.00
1/2 page vertical 8 Inches (4 col.) 10 Inches 40 $400.00
1/2 page horizontal 10 Inches (5 col.) 8 Inches 40 $400.00
Full page 10 Inches (5 col.) 16 Inches 80 $800.00

Publication Calendar

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Special Issues and Dates

Other Services and Options

Pre-Printed Inserts

Inserts placed in The Tech cost $2,000 for a single page insert and $2,500 for a multi-page insert. Inserts must be 8.5 inches wide by 11 inches tall or smaller.

Typesetting

If you have text you would like to run as an advertisement, our production department can make an advertisement for you. Typesetting costs $10 or 10% of the cost of your first advertisement; whichever is greater. Costs for more complicated advertisements (with pictures etc.) are negotiated on a case-by-case basis.

Payment for Advertisements

We accept payment for advertisements either by check or credit card. Credit card payments are made online here; checks can be mailed to

The Tech Business Department
PO Box 397029
Cambridge, MA 02139-7029

Proof of Publication

The Tech provides proof of publication to advertisers. Advertisements placed may be viewed online as a PDF in our issue archive. If you would like a physical tearsheet of your advertisement, please specify what kind of tearsheet you'd like (full tear, full issue, etc.)